He didn’t get a “Noogle” propeller beanie – the funny hat awarded to new Googlers with promising tech ideas – but Israeli President Shimon Peres was on hand in late August for the launch of Code Lab at Google Israel’s ultra-hip eight-story headquarters in Tel Aviv’s Electra Tower.
If he has a great idea for mobile gaming, the nonagenarian president could, however, become a Noogler at Code Lab — a brainstorming workshop for mobile game developers. It is part of Campus TLV Google Israel’s shared startup space, which has hosted 73 startups in less than a year, as well as events, workshops, lectures and hackathons for a broad range of Israeli individuals and organizations.
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